Over the years, I’ve seen a recurring truth in software projects: the best code in the world can still fail if the user experience falls short.
We often think of UX as something designers handle viz. colour palettes, layouts, and interactions. But great user experience goes far deeper. It’s about empathy, understanding user intent, and aligning every part of the development process to deliver real value. It requires Emotional Intelligence!
In The Software Management Playbook, I talk about how UX should be a core management principle, not an afterthought. When leaders bring UX thinking into planning, prioritization, and team culture, everything changes — products become intuitive, teams stay aligned, and customers actually enjoy using what we build.
A few reflections I’ve learned firsthand:
- 💡 UX begins long before design — it starts with listening.
- 🧭 A good manager translates user pain points into clear technical priorities.
- 🔁 The best teams treat feedback as fuel, not failure.
Great software management is also great experience management.
If this perspective resonates with you, I share more actionable frameworks and real-world lessons in my book, The Software Management Playbook, available now on Amazon 📘
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#UserExperience #SoftwareManagement #Leadership #ProductDesign #Agile #TechLeadership #TheSoftwareManagementPlaybook
The Managed Stack 
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